About Traduality
We help you become super effective at serving and attracting more non-English-speaking members.
Mission
To provide credit unions and regulated institutions with the tools they need to ensure every member—regardless of their origin—receives an equally exceptional service experience.
Vision
We believe in a world where speaking a different language never results in an inferior member experience. Regardless of where or how people communicate, language should never be a barrier to understanding, connection, or opportunity.
The Traduality Team
Diego Achio, CEO & Co-founder
Diego has over 15 years of experience in language operations, linguistics, and member experience. He aims to turn language and cultural differences into opportunities for growth, education, and ROI instead of barriers to overcome.
Cynthia Herrera, CFO & Co-founder
Cynthia has broad experience in financial planning, business strategies, and public accounting across three different countries. She is also in charge of managing HR at Traduality.
strager, CTO & Co-founder
Coding is strager’s passion. With more than 12 years of experience building productivity tools, he oversees product development, AI engineering and QA, UI/UX, and data compliance.
Daniela Grimaldo, Language Operations Manager
With a strong background in language operations, Daniela is the head of the LangOps team having successfully led projects in domains all across the board, focusing on getting the most out of project resources.
Elizabeth Eschler, Marketing & PR Specialist
Eli is a passionate and creative marketer and copywriter with translation industry focus. They create captivating web and social media content and is always happy to explore collaboration opportunities.
Frida Rodriguez, Language Operations Project Manager
As LangOps project manager, Frida excels at managing resources efficiently. She ensures that the linguists working with Traduality align with clients’ expectations and deliver high-quality work in a timely manner.
Sol Torres, Language Operations Project Manager
Sol, as LangOps project manager, ensures that projects meet the quality standards and expectations of the clients with a focus on using precise and appropriate terminology for their market and goals.
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